---
title: "Press Releases - EMV Connection"
description: "A Secure Technology Alliance Site"
language: "en"
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# Cross-Industry EMV Migration Forum Created




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*By Randy Vanderhoof, Executive Director, Smart Card Alliance*

It is with great pleasure that I announce the launch of the EMV Migration Forum (the Forum), a new, independent, cross-industry organization created to support the alignment of the EMV implementation steps required to successfully move from magnetic strip technology to secure EMV contact and contactless technology in the United States. Many of us have seen, in other markets around the world, that cooperation and alignment among global payment networks, regional payment networks, issuers, processors, merchants, and consumers is vital for a timely, efficient and effective transition. We’ve heard from payment industry stakeholders who have long called for a neutral forum to focus on the coordination and cooperation necessary to ensure for an effective transition to EMV contact and contactless technology. Our members, other associations, and trade groups have consistently been supportive and eager for us to establish an EMV-focused organization for this vital migration.

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