EMV Connection - A Smart Card Alliance Site

EMV in the United States

Secure EMV payments are coming to the United States! Payment brands have announced their roadmaps to accelerate adoption through merchant incentives, processing infrastructure migration and fraud liability shift. The migration to EMV will:

Reduce counterfeit card fraud

Enable cardholders to use secure EMV payment cards globally

Prepare for NFC mobile contactless payments

The EMV Connection web site provides up-to-date information for all industry stakeholders on the status of EMV migration, along with tutorials and educational resources that will assist with migration.

Issuers

Get a head-start with EMV migration with tutorials and implementation guidance that take advantage of global best practices

Merchants

Learn from industry experts about the impact that EMV will have on the point-of-sale environment and key strategies for managing migration

Acquirers/Processors

Plan your EMV migration to meet the April 2013 requirement to handle full EMV chip data in transactions

Consumers

Learn about how EMV helps to reduce fraud and protect payment transactions and how EMV cards will be used at merchants

EMV Ecosystem: Learn about the EMV ecosystem participants and roles with this interactive tool.

Roadmap Whitepaper: Plan EMV migration strategies with detailed guidance from the Smart Card Alliance Payments Council

Payments Council: Join industry experts to help accelerate the move to EMV and NFC mobile payments in the U.S.

Smart Card Alliance: Learn more about the smart card industry, technology, markets and applications.